Bryson DeChambeau’s 3D-printed set of irons: Innovation lands at the Masters Tournament

Bryson DeChambeau revealed during the Masters 2024 that he was playing with a set of 3D-printed irons and, since then, Avoda Golf’s 3D printed clubs have been a hot topic of discussion. These irons are not just a novelty; they represent a significant shift in golf equipment manufacturing and design.

The irons Bryson DeChambeau used are unique in more ways than one. They have a different curve on the face than most irons, which DeChambeau says helps his errant shots go a little straighter. This feature, known as “bulge and roll,” is typically found in woods, but is a first for irons. DeChambeau, known for his unconventional approach to the game, has been clamoring for this feature since 2020. The irons also feature ports in the toe area, another unique feature.

The road to the Masters wasn’t smooth sailing for these innovative irons, however. Just a week before the tournament, DeChambeau learned that his new irons were out of compliance due to the sharpness of the groove edges. This led to a frantic few days of modifications to ensure the irons met United States Golf Association (USGA) equipment rules.

With the help of Carter Rich, the USGA’s Senior Director of Equipment Rules and Conformance, and Connor Olson, manager of Bryson DeChambeau’s company, BAD, the grooves were buffed and ground until they were deemed compliant. It wasn’t until Tuesday before the Masters that the irons were finally approved for competition. The 3D-printed grooves were initially too narrow to meet USGA specifications, but after a weekend of buffing and grinding by Olson, they were deemed compliant. 

Bryson DeChambeau and his journey with his 3D-printed irons

Despite the last-minute iron change, DeChambeau had been practicing with the Avoda irons for quite some time. He believes they were at a point where they were ready to go. Even with limited repetition in a competitive setting, DeChambeau is embracing the new iron design. When asked after the second round why he seemed more comfortable on the course, DeChambeau mentioned more than once that it was because “I have some equipment in my hands that works.”

Avoda Golf, a relatively unknown company, has been thrust into the spotlight thanks to Bryson DeChambeau’s endorsement. The company, led by Tom Bailey, specializes in creating custom golf clubs using 3D printing technology. The process allows for a level of customization and precision that is difficult to achieve with traditional manufacturing methods. Bailey, an Englishman intrigued by the concept of single-length clubs, launched Avoda Golf in the middle of last year and quickly gained traction with people wanting his custom-made clubs.

After Bryson DeChambeau made waves at the Masters with his 3D-printed irons, one can’t help but wonder if this is the future of golf. Will more players follow suit and embrace the possibilities of 3D printing technology? Only time will tell. But for now, all eyes are on DeChambeau as he attempts to master the Masters with his groundbreaking equipment.

Bryson DeChambeau made history at the 2024 Masters. His use of 3D-printed irons has not only challenged the norms of golf equipment, but also highlighted the potential for technology to transform the game. As we watch him navigate the greens at Augusta National, we will indeed be watching a new chapter in golf unfold.